This article, targeted to marketers and large brands, is a call to action. It is an invitation to be part of a movement that is redefining the cannabis narrative and to contribute to the creation of a cannabis industry that is equitable, diverse, and inclusive. The future of the cannabis industry is intertwined with the aspirations and visions of Black entrepreneurs, and it is this synergy that will shape the trajectory of the cannabis sector in the years to come.

In this transformative journey, the role of marketers and brands is not just to observe but to participate, advocate, and amplify. It is about creating spaces for dialogue, fostering connections, and building bridges. It is about being allies in the pursuit of equity, justice, and reform in the cannabis industry. The road ahead is long, but the collective power of voices, advocacy, and action holds the promise of a future where the cannabis industry is a beacon of inclusivity, diversity, and empowerment

Explore the intricate relationship between the Black community and cannabis, delving into the historical context marked by racial targeting and discriminatory marijuana laws. This article sheds light on personal stories from the community, reflecting diverse experiences and the therapeutic benefits of cannabis. Discover the ongoing advocacy efforts aimed at marijuana legalization and social equity within the Black community. Join the conversation and contribute to shaping an inclusive and equitable cannabis culture by participating in our survey.

A growing number of states have legalized marijuana for medical or recreational use, reflecting a shift in societal perspectives and aligning with the views of most Black Americans. According to an October 2021 Pew Research Center survey, wide majorities of Black adults support legalizing marijuana at least for medical use (85%) and favor reforms to the criminal justice system, such as releasing people from prison who are being held only for marijuana-related charges and expunging marijuana-related offenses from the criminal records of individuals convicted of such offenses (74% each)

Pennsylvania’s republican introduced Adult Use bill would allow for the recreational use of cannabis (without a license) to people ages 21+ and over. Possession of up to 30 grams. THC levels limited to 15% flower and 40% concentrates. Current “operators” would be fast- tracked for recreational licenses. Homegrow would be permitted for medical users only. Expungements occur but would not include “immediate releases”. Law enforcement would have the ability to decide if you are driving under the influence and the authority to eliminate the legacy market.

In this article, we will discuss the need for reparations for descendants of American slavery and how cannabis tax dollars can be used to fund this cause. By addressing the economic and social injustices of the past, we can work towards creating a more equitable society for all. Join us in advocating for change and taking action towards reparations.

"Black women have a long history of using plant medicine as a way to heal and connect with our ancestral roots. Womanism, a term coined by Alice Walker, emphasizes the importance of centering the experiences and voices of Black women. This includes the ways in which we heal and care for ourselves.

Through the use of plant medicine, Black women have been able to tap into the wisdom and knowledge of our ancestors. Whether it's through the use of herbs, teas, or tinctures, plant medicine has been a way for us to connect with the natural world and harness its healing power.

But it's not just about the physical healing. Plant medicine also has the power to heal us emotionally and spiritually. By connecting with the plants, we are able to tap into our intuition and gain a deeper understanding of ourselves and our place in the world.

As Black women, it's important that we continue to reclaim our traditions and incorporate them into our modern lives. Plant medicine is just one way in which we can honor our ancestors and care for ourselves. By centering our experiences and voices, we can continue to build a world that celebrates and uplifts Black women."

As the world moves towards legalizing cannabis and decriminalizing psychedelic therapy, the healing potential of plant and fungal medicine is gaining recognition. In this roundtable discussion, we center Black women healers who work with plant medicine to heal their communities. Drawing upon African Diasporic sacred principles of ecology and herbalist pharmacopic traditions, these healers show us how to embrace the curing wisdom of plants and fungi as a birthright of the Black community. Join us for an evening of conversation, connection, and healing.

Keep going. You got this. Or take a break and refresh your mind, body and spirit. The cannabis game isn’t going anywhere ... unless you like fast cash.

What does International Women’s Month mean to you? For the Dragons at BDBC, we spent our time uplighting the voices of Black womxn in Philadelphia, PA. Here are their stories.

Founded in 2016, Black Dragon Breakfast Club's main objective has been to help BIPOC and women reclaim their agency and take control of the hemp and cannabis industry. Ever since its conception, Black Dragon Breakfast Club has intentionally branded its mission by mobilizing Women of Color to buy into the health and wellness lifestyle of a Dragon Bae by curating educational-based cannabis content, giving Black women an outlet to learn about the benefits of cannabis and how to get involved in cannabis advocacy.

The range and depth at which cannabis is thought of depends on where we are. Our experiences differ—within social equity conversations, legislation, consumption culture, plant education, etc. Black and Brown people share common experiences with cannabis, but everyone has a distinct perspective based on their geographical location. This means there’s a gap in information. California and neighboring legal states like Colorado have set the tone, being the most modern and advanced thus far. With the west leading the way, we must ask, what do BIPOC in cannabis on the east need to know? What can be done to get ahead? How can we reclaim this space?

Tiktok is a video-focused social networking service owned by Chinese company ByteDance. It hosts a variety of short-form user videos, from genres like pranks, stunts, tricks, jokes, dance, and entertainment with durations from 15 seconds to three minutes.

We put together a Tiktok  Content Strategy Guide for ancillary companies focused on growing the plant. Remember to include your target audience, value-add, and the types of content you plan to produce and distribute.

Horticultural Therapy stimulates thought, exercises the body and encourages an awareness of the external environment through the use of “living” materials— flowering plants, fruits, vegetables and herbs.

Patreon is an American membership platform that provides business tools for content creators to run a subscription service. It helps creators and artists earn a monthly income by providing rewards and perks to their subscribers.

In late September we had the pleasure of hosting Black Dragon Breakfast Club’s first Wellness Market in Philadelphia! There were businesses, talent, practitioners, food, and great vibes. The goal was to inspire total wellness of the mind, body, and spirit. In true BDBC fashion, this total balance of wellness included cannabis.

Need help growing your cannabis brand’s community? *waves* You know we had to shout the home team out! Black Dragon Breakfast Club is a diverse collective of marketers, creatives, and advocates disrupting marketing standards and reclaiming tired narratives to create engaging content that heals our community and promotes conscious consumption. The main intention of BDBC is to change the perception of cannabis.

Labor/ Wages, Limited Funding + Resources, Local Tourism, PA Bill (re: consumption).

Cannabis is inherently medicinal, the end. So let’s talk about cannabis being an aid in healing. Most people have some kind of trauma or pain that’s occurred or is occurring that ends up being a wound in their life.

I started using cannabis late in life, when I was around 23. A lot of my friends and coworkers smoked but I never engaged. One day A friend gave me a bite of a fruity pebbles bar and it changed my life. From there, I started taking edibles on the weekends just for fun and realized it made me feel better.