Founded in 2016, Black Dragon Breakfast Club's main objective has been to help BIPOC and women reclaim their agency and take control of the hemp and cannabis industry. Ever since its conception, Black Dragon Breakfast Club has intentionally branded its mission by mobilizing Women of Color to buy into the health and wellness lifestyle of a Dragon Bae by curating educational-based cannabis content, giving Black women an outlet to learn about the benefits of cannabis and how to get involved in cannabis advocacy.

Being in the community while on this journey to legal is key. Building with one another through collaboration is imperative to the longevity of our success and be encouraged to stay the course. Only 19% of cannabis businesses are owned by Black or POC entrepreneurs, with only 4% of that being specifically Black owned. The lack of diversity is upsetting but not surprising. It's also an inspiration to change these numbers. Tsehaitu Abye, creator of BDBC + cannabis advocate, immersed herself in the cannabis space for this very reason. “I started BDBC because there were little to no spaces that looked like me”. Visibility and proper representation are important. It’s necessary to see people who look like us being epic in the space, providing mentorship, owning property, running businesses, and changing the perception of cannabis through lifestyle.